Our CEO and founder Tom Vaughton, has a background in Biology, and Varn Health was born from his vision to create and build a truly expert team of healthcare SEO specialists. Our team comprises a diverse mix of strategists, mathematicians and statisticians, data analysts, digital marketers, content creators and copywriters as well as website developers, all with extensive experience in both SEO and healthcare.
We take pride in being recognized as leading experts in the SEO industry, sharing our extensive knowledge and expertise in search and digital marketing.
Our CEO Tom Vaughton, delivers regular keynote speeches at Brighton SEO, the biggest global conference for SEO professionals and we are frequently asked to share our ideas and thoughts on how search, Google, website visibility and SEO are evolving and impacting brands and businesses.
Founder & CEO
Tom Vaughton is the founder of Varn Health and with a background as a biologist had the ambition to create a highly experienced, expert and specialist healthcare SEO team. Varn Health is now a Google-certified SEO agency, specialising in search marketing for ambitious biotech and pharma (pharmaceutical) companies. Tom is also regularly asked to consult on SEO for brand and advertising marketing agencies working for pharma clients. Tom relishes the SEO and search challenges Varn Health tackles daily, with the end goal of accelerating profitable growth, website rankings and traffic for happy clients.
Head of Innovation
Aimee has over 15 years of expertise and experience in search marketing, with a specialisation in Technical SEO and statistical analysis. Aimee joined Varn over a decade ago in 2012 and has developed an in-depth knowledge of SEO best practices and is well-versed in SEO tools, including Google Search Console and Google Analytics.
Aimee has specialist expertise in delivering Technical SEO excellence for a multitude of pharmaceutical, consumer healthcare and medical businesses, across a variety of markets.
Senior Technical SEO Manager
Helen has an extensive and wide-ranging background in digital marketing, having worked in a variety of marketing roles for over a decade before joining Varn in 2022.
Helen is a crucial member of the Technical SEO team, conducting SEO audits and aiding healthcare clients in maximising their search engine visibility. She enjoys the challenge of interrogating site performance and using data-led insights to create bespoke strategies for growing organic search traffic for medical businesses.
SEO Account Manager
David is a highly experienced Search Marketer and heads up the SEO content outreach and content creation at Varn Health. David has worked with the likes of Roche, Alliance Pharmaceuticals and GSK.
David has been with Varn Health since 2018, working primarily on developing outreach and content creation for clients, driving campaigns that have the potential to drive brand awareness, Digital PR coverage and links.
In addition to content creation David also has experience working on holistic search campaigns and bringing together the onsite SEO and content outreach side of search.
From technical SEO expertise, AI & data analytic expertise, website optimisation and comprehensive management of digital content, our team are true experts when it comes to healthcare SEO. Your pharma and healthcare business will benefit from dedicated and seasoned SEO professionals who are well-versed in every aspect of SEO.
For our healthcare clients, tangible results speak louder than SEO jargon. We determine clear result metrics at the outset, and craft strategies to surpass your competitors and deliver more quality traffic, market share and revenue. We like SEO talk, but our ultimate focus lies in SEO wins.
We firmly believe in the power of partnerships when it comes to working with our pharma and healthcare clients. By closely collaborating, we will work as trustworthy and supportive partners who not only guarantee results, but also look to foster enjoyable and sustainable client relationships.
We take pride in always doing the right thing for your healthcare business. Our commitment to integrity and honesty, forms the cornerstone of our partnerships and approach, and we forge robust client relationships built on trust and mutual respect.
We’re passionate about what we do and firmly believe that life is too short to not have fun, so let’s enjoy collaborating together. Varn Health is full of happy people who want you to love your SEO journey as much as we do.
Our commitments extend beyond business; we deeply value our community, environment, and each other’s well being. Through initiatives like our woodland office, which offsets our carbon footprint, we prioritise being sustainable. Our team is dedicated to making a positive impact, both professionally and ethically.
Our impact on the world and the wellbeing of all the team at Varn Health is very important to us. We are always trying to bring a positive contribution to our community and the planet.
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