Latest articles by: Vicky Walker

Author info - Vicky Walker

Vicky Walker

Vicky Walker

Comms Director

Bio:

Varn Health's marketing and communications are overseen by our Comms Director, Vicky Walker. Vicky brings a background in marketing and branding, helping us to effectively share our agency story and ensure our healthcare clients have access to the latest news and insights in the ever evolving search landscape.

Experience:

Varn Health’s marketing and communications is led by our Comms Director, Vicky Walker, who brings a wealth of experience in marketing and branding to our search and digital marketing services. Vicky’s career has spanned global FMCG brands, including brand management roles in the consumer health business Reckitt Benckiser, as well as marketing roles at design and product development agencies. Vicky helps us to tell our own specialist search marketing agency story here at Varn Health.

Vicky applies her deep expertise in branding and marketing strategy to help develop new client relationships at Varn Health and ensure excellence across all our communications. As a regular contributor to the Varn Health blog, Vicky provides valuable insights into the ever-evolving worlds of healthcare marketing, digital communications, and search strategy.

Latest articles by Vicky:

Adapting for AI-Powered Search: Varn Health at NEXT Pharma Summit

Adapting for AI-Powered Search: Varn Health at NEXT Pharma Summit

As digital marketing and patient engagement rapidly evolve, itโ€™s crucial for healthcare and pharma industries to stay ahead of these changes; particularly when it comes to...
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Brighton SEO October 2024 | Talk Highlights

Brighton SEO October 2024 | Talk Highlights

Tom shared insights from his 25 years of experience in SEO, highlighting how search engines are becoming smarter, using advanced tools like natural language processing (NLP),...
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Varn Health wins Gold at the PM Society Digital Awards 2024 in partnership with Roche

Varn Health wins Gold at the PM Society Digital Awards 2024 in partnership with Roche

Winning this award is a significant achievement for Varn Health, acknowledging the positive impact of our โ€œSEO-firstโ€ approach in healthcare digital marketing. The PM Society Digital...
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Varn Health Announced as a Finalist in the PM Society Digital Awards 2024

Varn Health Announced as a Finalist in the PM Society Digital Awards 2024

The PM Society Digital Awards, now in their 15th year, are a key feature in the healthcare marketing calendar. These prestigious awards celebrate innovation, quality, and...
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NEXT Pharma Summit Highlights May 2024

NEXT Pharma Summit Highlights May 2024

We asked Tom to share some of his five highlights from the conference >> 1. In ๐—ข๐—ฝ๐˜๐—ถ๐—บ๐—ถ๐˜€๐—ถ๐—ป๐—ด ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ด๐—น๐—ผ๐—ฏ๐—ฎ๐—น ๐—›๐—–๐—ฃ ๐—ฑ๐—ถ๐—ด๐—ถ๐˜๐—ฎ๐—น ๐—ฒ๐˜…๐—ฝ๐—ฒ๐—ฟ๐—ถ๐—ฒ๐—ป๐—ฐ๐—ฒ Rob Verheul and Jamie McNally...
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The statistics behind SEO’s impact on healthcare businesses & pharma brands

The statistics behind SEO’s impact on healthcare businesses & pharma brands

With 59% of us in the UK Googling our symptoms before going to see a healthcare professional (Lenstore), we are increasingly checking โ€˜Dr. Googleโ€™ and relying...
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